AXA / AGD Corporate Meeting 2012 : Organisation of production, post-production and distribution

10 June 2012. Published by Benoît Labourdette.
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AXA for its international distant insurance AGD (France, Belgium, Spain, Portugal, Italy, Poland, Japan, Korea) , needed to create momentum under its “Corporate meeting” in 2012 (international meeting of teams), a dynamic movie to start discussion.

After a collaborative development work, this is not one movie but four that were produced. Everyone is shorter, thematic, and came to open each of the 4 thematics.

The films were made ​​with an original method. So that it is more humane, they consist of interviews with employees from all countries mixed together.

Within very tight deadlines, I brought my expertise to frame the work of local teams shooting with good protocols, the organization of rushes, choices of formats. I’ve also set up a server to receive all films. There are hundreds of vignettes, disparate, we had to manage, organize, harmonize...

Movies, once assembled, mixed, calibrated and validated, were then made ​​available on a private web page, in a universal Flash/HTML5 player in order to be easily played on any computer. The video quality is excellent (while being light for all internet connections), so it is a true broadcast medium.

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I produce and direct corporate films and their possible projection sets, articulating the work with the exact needs. Invent methods of work, often collective, which will enable the project to meet its objectives better both in its content and in its way to be conducted, its budget and technical requirements.